Transformative Learning
Project Summary + Client
The Transformative Learning Conference is an annual event that brings together educators from around the world to explore new ways of enhancing and advancing education techniques.
The conference is held at the University of Central Oklahoma and includes both print and digital deliverables that are presented at the event. The most recent conference was held in 2023, with the theme of "Advancing Education." The event required a rebranding effort to highlight the diversity and inclusion of all participants. With attendees from all over the world, it was important to represent the educators and the community they serve.
Typography and hierarchy played a vital role in the campaign, along with imagery that was edited to reflect a modern representation of the people involved. The campaign was recognized for its excellence with a Silver Award at the American Advertising Club in Oklahoma.
Brand Strategy | Event Identity | Copywriting | Social Content | Print / OOH