The Visitor
Project Summary + Client
The Visitor is a concept project that focuses on advertising and branding elements. It is a store that provides menstrual supplies specifically designed for women. The packaging and advertising elements target women and are bold, unapologetic, and striking, distinct from the mundane and hidden packaging usually found in the menstrual supplies industry.
The Visitor project promotes a positive outlook towards women's monthly Visitor, i.e., the menstrual period. The colors used in the packaging are vibrant and eye-catching, making it stand out on shelves. The project includes deliverables such as in-store promotions, billboards, and publications. The Visitor brand promotes body positivity, inclusiveness, and social impact, especially in menstrual products.
Brand Strategy | Packaging | Copywriting | Social Content | Print / OOH 
