Old Soul
Project Summary + Client
Old Soul Juice is a packaging project based on the concept of vintage plane tickets.
The design has a retro and organic style that evokes nostalgia and the simplicity of drinking juice. Each drink is named after a city, such as Los Angeles, Chicago, DC, Austin, and is associated with a specific fruit represented uniquely as a plane ticket.
The use of plane tickets as packaging is a creative idea that sets it apart from the usual bottles and cans. All of these elements combined make Old Soul Juice a standout product in the beverage industry, perfect for those who appreciate something one-of-a-kind.
Brand Strategy | Packaging | Copywriting 
